LinkedIn recently shared the latest in its four-part series looking at major shifts in the marketing landscape, which has seen significant change over the last 12 months as a result of the pandemic.
This latest update looks at female representation in the sector, and key trends for women in marketing.
Among the key points, LinkedIn’s data shows that:
- 60% of the marketing roles in North America are held by women
- Women now also hold 53% of director-level or higher positions, and 59% of manager-level positions
- But gender diversity remains a concern, with only 13% of all female CMOs coming from racially diverse backgrounds
There are some important, and valuable points of note here – check out the full overview of LinkedIn’s marketing diversity report below.