Louis Vuitton Launches a Perfume With Frank Gehry, David Netto Collaborates With Soane Britain, and More News


From business developments to noteworthy product launches, there’s always something new happening in the world of design. In this biweekly roundup, AD PRO has everything you need to know. 

Product Launches

The New Louis Vuitton Perfume Is a Frank Gehry Masterpiece

On October 7, Louis Vuitton released “Les Extraits,” the newest fragrance line in collaboration with starchitect Frank Gehry. The collection features three scents crafted by the Maison’s master in-house perfumer, Jacques Cavallier Belletrud. Notably it marks the brand’s first extract fragrance, after a series of eaux de parfum. Gehry added his special touch to the design, embellishing the iconic Louis Vuitton bottle with a striking metallic cap. Re-envisioning a Louis Vuitton classic, he also designed a “fragrance trunk” to house the new collection in style.

The new trunk and “Les Extraits” perfume bottles designed by Frank Gehry for Louis Vuitton. 

Courtesy of Louis Vuitton 

David Netto Collaborates with Soane Britain

Earlier this month, AD100 designer David Netto released a new collection of lighting fixtures for British furnisher Soane Britain. “Soane has a quintessentially English point of view. It’s a wonderful thing,” Netto says. “But when I sat down and thought about what I could add to that, I wanted to try to take their palette of materials to another place—Hollywood in the ’50s, the South of France anytime—and make something not just beautiful, but a little exotic.” The resulting line features nine lamps inspired by classic lighting fixtures, re-envisioned in rattan. The Bouillotte Hanging Light, for instance, is based on a lamp from the Côte d’Azur sitting room. Certainly, a bright idea.

RxArt’s newest edition of Between the Lines. 

Good Works

Introducing a Book for Children and Contemporary Art Lovers Alike 

Arts organization and charity RxArt released their eighth edition of Between the Lines, a biennially-produced children’s coloring book that is donated to patients at children’s hospitals. This year’s edition boasts cover art and stickers by influential American artist Derrick Adams, along with the work of 49 other international artists. A small portion of copies are available to purchase on the RxArt website, as well as in museum stores, and at specialty retailers.


The National Building Museum Honors Mabel O. Wilson

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